nuixpuzzlecluefourfourfourfour

A witches hex can cause confusion.  You must reverse the hex and decode the meaning…
Hex -> Base64 -> Ascii

Hex:

54 57 46 6a 61 47 6c 68 64 6d 56 73 62 47 6b 67 4c 53 44 69 67 4a 78 30 61 47 56 79 5a 53 42 70 63 79 42 75 62 33 52 6f 61 57 35 6e 49 47 31 76 63 6d 55 67 5a 47 6c 6d 5a 6d 6c 6a 64 57 78 30 49 48 52 76 49 48 52 68 61 32 55 67 61 57 34 67 61 47 46 75 5a 43 77 67 62 57 39 79 5a 53 42 77 5a 58 4a 70 62 47 39 31 63 79 42 30 62 79 42 6a 62 32 35 6b 64 57 4e 30 4c 43 42 76 63 69 42 74 62 33 4a 6c 49 48 56 75 59 32 56 79 64 47 46 70 62 69 42 70 62 69 42 70 64 48 4d 67 63 33 56 6a 59 32 56 7a 63 79 77 67 64 47 68 68 62 69 42 30 62 79 42 30 59 57 74 6c 49 48 52 6f 5a 53 42 73 5a 57 46 6b 49 47 6c 75 49 48 52 6f 5a 53 42 70 62 6e 52 79 62 32 52 31 59 33 52 70 62 32 34 67 62 32 59 67 59 53 42 75 5a 58 63 67 62 33 4a 6b 5a 58 49 67 62 32 59 67 64 47 68 70 62 6d 64 7a 4c 75 4b 41 6e 51 3d 3d

Order is important and things are not as they seem, go to the Merchandise Booth to pick up the URL for the final clue.

Base64:

TWFjaGlhdmVsbGkgLSDigJx0aGVyZSBpcyBub3RoaW5nIG1vcmUgZGlmZmljdWx0IHRvIHRha2UgaW4gaGFuZCwgbW9yZSBwZXJpbG91cyB0byBjb25kdWN0LCBvciBtb3JlIHVuY2VydGFpbiBpbiBpdHMgc3VjY2VzcywgdGhhbiB0byB0YWtlIHRoZSBsZWFkIGluIHRoZSBpbnRyb2R1Y3Rpb24gb2YgYSBuZXcgb3JkZXIgb2YgdGhpbmdzLuKAnQ==